People, news and views from and about the ecommerce industry.
Jo Crawford is the Global Vice President for Owned Digital and Orchestration at Pandora – what she herself calls “the most confusing job title in the world.” What’s not confusing is Jo’s marketing advice
Jo Crawford is the Global Vice President for Owned Digital and Orchestration at Pandora – what she herself calls “the most confusing job title in the world.” What’s not confusing is Jo’s marketing advice
We talk to Wayne Starkey, co-founder at The Skinny Food Co about the role of local marketing in its communications strategy.
Watch the video now and follow this ongoing story as we seek to understand #LifeOnTheDigitalHighStreet.
New and emerging trends are accelerating the future of ecommerce, driving record online sales, and reshaping an entire sector. You can find out more about four keytrends – and how to react to them – in our latest publication: Supercharge your product feeds and drive sales: the ecommerce marketer’s guide for 2021 and beyond.
Andrew Murphy, Group Operations Director at John Lewis, discusses how the pandemic has affected the retailer’s digital journey.
How confident are you that your product data feed is of the highest quality? Unlock the potential of your feeds and boost your campaign performance with the following tips.
Sky Media is launching a pilot for a ‘Shoppable Ads’ TV solution with Sky Mobile
Shanil Chande, our head of agency sales talks to Jessica Chapplow, head of digital transformation at KR MediaCom, about luxury retail, the sector’s response to lockdown, and what this could spell for the future.
NDA & Control v. Exposed (CvE), were joined by John Lewis, Piaggio, Not on the HIgh Street and more to discuss the increased role of local marketing.
Marketers have difficulties delivering a consistent customer experience across multiple channels, according to Upland BlueVenn research
Ecommerce success all starts with the most important part that your customers never directly see: your product feeds.
A collection of comments from industry executives in response to the latest AA/WARC Expenditure Report
UK ad spend is set to have the strongest recovery of the major markets in 2021, according to AA/WARC report
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
Please send all editorial enquiries to: editorial@newdigitalage.co.uk
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