As thoughts turn from this year’s execution to next year’s planning, understanding what the year ahead holds is vital to ensuring an effective strategy.
To keep you ahead of the curve, the team at New Digital Age has created NDA Foresight, an event that will tackle four of the biggest topics in the industry that will dominate the year ahead.
As the schools return so does the industry, so we are kicking off 2024 in September with an event built around informing a curated audience of the people who make decisions that impact your business.
This audience will be made up of senior decision makers and industry influencers from across media owners, media agencies and advertisers, all of whom will be looking for insights from the participating partners.
NDA knows what the industry is reading, we understand what engages senior leaders. These four topics will launch the NDA Foresight series:
Beginning with a welcome speech from NDA editor Justin Pearce before an over-arching keynote address from an industry legend opens the content proper.
Each topic will then have a dedicated keynote followed by a panel and the day will close with a fireside chat and roundup conversation between Justin and another veteran of the industry.
9.50 – Welcome speech – Bluestripe Founders
10.00 – Guest Keynote
Session 1 – Programmatic – Evolution In Real Time
10.25 – Partner Keynote
10.40 – Programmatic Evolution Panel
11.10 – Break
Session 2 – OOH, Front Of Mind
11.25 – Partner Keynote
11.40 – OOH, Front Of Mind Panel
12.10 – Lunch & Networking
Session 3 – Measurement: Attention And Beyond
13.25 – Partner Keynote
13.40 – Measurement: Attention And Beyond Panel
14.10 – Break
Session 4 – CTV to ATV – It’s All TV To Me
14.25 – Partner Keynote
14.40 – CTV to ATV – It’s All TV To Me Panel
The Round Up
15.15 – Roundup Fireside Chat With Special Guest
15.45 – End
There are many ways of getting involved with this excellent new event, so if the topics and the format speak to you, please register interest and a member of our partnerships and events team will be in touch with you shortly.