Behind the numbers: why digital ad spend growth tells a bigger story
‘We were surprised to discover that investment in digital had grown by a huge 49% year on year’
‘We were surprised to discover that investment in digital had grown by a huge 49% year on year’
The pandemic has forced the alcohol brand experience to move online according to research from Zenith
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
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