The survey of more than 2,500 Americans found that 81% of people are open to the use of AI in providing personalized communications.
Visual communication is key for Gen Z, with 92% in the UK survey stating that they use some form of visual communication when messaging friends, according to new research from Snap.
In my work with RTB House, one of the most common questions I encounter is: what is the difference between AI, ‘classic’ Machine Learning, and the cutting-edge Deep Learning technology that RTB’s demand side platform (DSP) depends on?
By Saranya Babu, Senior Vice
Every week, Automated Creative founder
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
Please send all editorial enquiries to: editorial@newdigitalage.co.uk
For partnership enquiries please email us at: partnerships@bluestripegroup.co.uk
Built by Jigowatt – Web Design Peterborough
