
The FUNdamentals of YouTube advertising
Rob Blake, UK Country Manager at Channel Factory, identifies three fundamentals for advertising success on YouTube…
Rob Blake, UK Country Manager at Channel Factory, identifies three fundamentals for advertising success on YouTube…
Channel Factory, the global brand suitability platform for YouTube, has unveiled its annual Festive Season research which reveals tough times ahead for retailers, and a different Christmas for many families…
YouTube-focused advertising company Channel Factory has been announced as Lead Partner for New Digital Age’s (NDA) first-ever Trinity Lunch North event…
A majority of consumers are highly influenced by a brand’s purpose and impacts consumers’ buying decisions and feelings about products.
By Rob Blake, Country Manager
How to ensure brand-safe ad campaigns on YouTube.
Advertising around good news content on YouTube is a successul approach during the pandemic
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
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