As ChatGPT celebrates its first birthday, Nick Floyd, Head of Content at digital marketing agency Catalyst explores whether all the hype has been justified…
Automated Creative, the creative effectiveness platform, has rolled out a set of major new features and planning tools in the latest evolution of its technology, including the incorporation of ChatGPT…
Tech is not just for the biggest in advertising. Far from it. The cost-saving simplicity of generative AI, can open up a lot of possibilities for SMEs and solve a few perennial problems as well.
The report revealed that Google is far more likely than ChatGPT to mention brands in their results.
43.2% of Bard’s results mentioned the name of a brand, hotel or a company whilst only 14.40% of ChatGPT’s results mentioned the name of brands
Dan Hartveld, CTO at Red Ant, looks at how ChatGPT can help retailers to deliver better experiences for customers.
The latest evolution of AI is creating significant disruption to the way brands and their content are found online, writes Adrien Menard, CEO and Co-Founder, Botify…
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
Please send all editorial enquiries to: editorial@newdigitalage.co.uk
For partnership enquiries please email us at: partnerships@bluestripegroup.co.uk
Built by Jigowatt – Web Design Peterborough
