LiveRamp buys data clean room company Habu for $200m
LiveRamp has agreed to acquire data clean room software provider Habu in a deal worth approximately $200 million.
LiveRamp has agreed to acquire data clean room software provider Habu in a deal worth approximately $200 million.
Let’s explore the different types of clean rooms on the market today and how each can help connect the dots in a fragmented advertising ecosystem.
Optable, a software-as-a-service (SaaS) data collaboration platform and clean room solution designed for the advertising ecosystem has secured $20M USD in Series A financing from a syndicate of investors…
James Prudhomme, CRO at Optable believes that the emergence of data clean rooms and data collaboration platforms is bringing another layer of data quality and reliability to the table….
Optable, a SaaS data collaboration platform and clean room solution for the advertising ecosystem has announced its support of netID, the largest Single Sign-On (SSO) provider in Germany, as a matchable identifier…
The age of consumer privacy has wreaked havoc on how data can be used across a variety of use cases, from marketing through to inventory management to financial modeling, writes Luca Bocchiardi of Cuebiq…
Optable’s Co-founder Vlad Stesin and Chief Revenue Officer James Prudhomme chat with NDA about how data clean rooms delivering privacy-first, cookieless activation are the future of digital advertising.
This month, Rob turns his attention to data clea rooms and asks if they are the future of marketing.
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