
Rebuilding consumer trust in the era of data-led advertising
Consumer trust is fragile and in recent weeks, issues surrounding consumer privacy have made national headlines across the globe.
Consumer trust is fragile and in recent weeks, issues surrounding consumer privacy have made national headlines across the globe.
No matter how marketing fads shift, Twitter contests rarely fail to drive marketing engagement. Twitter engagement has remained consistently high in covid19
TikTok’s rise in 2020 has been astronomical. In the first quarter of the year, it was downloaded 315 million times — the most downloads of any app in a quarter.
By Anna Lappenkueper, co-founder, The
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
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The New Digital Age newsletter brings you the best from NDA – a publication for the digital industry written by those in the digital industry (part of the Bluestripe Group of companies).