Why don’t more designers feel excited about B2B when they graduate? Ross Sweetmore, Senior Designer at The Frameworks explores the issue for New Digital Age…
Paul Coggins, Adludio CEO, discusses the impact AI will have on the creativity showcased at Cannes Lions in 2024 and beyond.
Brands and agencies – including Bolt, Wonderskin, and GroupM – discuss the role of creativity in performance marketing during exclusive TikTok roundtable.
What is the role of creativity in contextual advertising? And how are advancements in machine learning and AI driving the contextual agenda forward?
These were the topics up for debate in the second half of a roundtable table discussion hosted recently by New Digital Age (NDA) in association with Smartframe Technologies…
The perceived safety net of third-party cookies has long failed marketers, writes Charlotte Irwin of The Frameworks…
More than two thirds (68%) of UK marketers are embracing a hybrid approach to work to support their teams in the creation of new ideas having overcome the challenges of the past two years, according to research from digital experience platform (DXP) provider Optimizely…
Parfums Christian Dior recently launched a digital experience – with 180 Luxe – to promote its new product, François discusses.
TikTok’s Head of Creative Lab Europe, Neil Boorman, discusses the app’s growth and how brands should approach ads on the platform.
Oli Marlow Thomas, Founder of Ad-lib.io, talks to NDA about creativity in the changing digital advertising landscape.
Charlotte Pearce, Creative Solutions Executive at A Million Ads, discusses the relationship between creativity and data and how they work together.
Inskin’s Dominic Tillson chats with NDA about his return to the company, his plans, and the state of digital advertising
Molly Cox, Executive Director, Partnerships at The Atlantic, examines the challenges of managing teams during a pandemic.
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
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