creativity Archives -

Latest Opinion

The BCMA lockdown branded content showcase: a celebration of the best across the globe

August 11, 2020August 11, 2020 Justin Pearse 85 Views BCMA, branded content, creativity

NDA is proud to be partnering with the BCMA (Branded Content Marketing Association) for the launch of its campaign to

99 Club Latest Opinion

Influencers are valuable but don’t ignore your customers’ creativity

July 30, 2020July 30, 2020 Eleanor Oakes 156 Views 99 Club, audiences, authenticity, creativity

“We build audiences without looking at how to optimise and utilise them”, said Jim Meadows, Commit, in his talk at the 99//Club Digital Festival.

99 Club Latest Opinion

Defected’s James Kirkham: Dancefloors unite people in a way that governments and religions cannot

July 15, 2020July 20, 2020 Eleanor Oakes 214 Views 99 Club, covid-19, creativity, live streaming

James Kirkham at Defected discussed how platforms and businesses are adapting creatively as a result of the pandemic at the 99//Club Digital Festival.

99 Club Latest Opinion

Laura Hewitt, &US: Just keep moving (draw your way to disruption)

July 14, 2020July 14, 2020 Eleanor Oakes 149 Views &US, 99 Club, creativity, predictions

“Start by starting”, Laura Hewitt, Senior Coach at &US as she led viewers through a 99-second experiment in her talk at the 99//Club Digital Festival.

99 Club Latest Opinion

Tom Mackenzie, PHD: capitalise on creativity

July 10, 2020July 10, 2020 Eleanor Oakes 101 Views 99 Club, brand experiences, communication, creativity

“Innovation is really born out of uncertainty”, said Tom Mackenzie, Global Innovation Director at PHD, at last months 99//Club Digital Festival.

99 Club Latest Opinion

The importance of marketers being disruptors at a time of mass disruption

July 8, 2020July 8, 2020 Eleanor Oakes 136 Views 99 Club, covid-19, creativity, marketing

“Now is definitely not the time to bury heads in the sand”, said Rachel Pollard, Chief Growth Officer at Starling Bank

99 Club Latest Opinion

Go small or go home: Why the future of creativity should be fuelled by entrepreneurial spirit

July 6, 2020July 6, 2020 Eleanor Oakes 141 Views 99 Club, covid-19, creativity, retail

Penny Parnell, Creative Director at Not On The High Street used her 99-second talk to discuss the admirable features of the entrepreneurial spirit.

Latest Opinion

Do the things! How we found our mojo through making

June 15, 2020June 16, 2020 Eleanor Oakes 167 Views covid-19, creativity, innovation

If this year has revealed anything about creativity it’s that an epic constraint (erm, like not being able to leave the house for 3 months) won’t dampen human creativity.