The wording of the UK’s data protection and digital information bill has changed under a post-Brexit bill, undermining individuals’ control over and access to their data while favouring big business, Open Rights Group, a digital rights organisation has claimed…
The European Commission and the US have agreed a pact for the development of a new EU-US Data Privacy Framework…
Many companies are in breach of European, US and international data protection laws without knowing it, according to Compliant…
The UK government has confirmed its intention to scrap the European Union’s General Data Protection Regulation in favour of its own data protection system.
New research commissioned by Permutive has revealed that 75% of US and UK consumers are not comfortable purchasing from a brand with poor personal data ethics…
The survey of more than 2,500 Americans found that 81% of people are open to the use of AI in providing personalized communications.
UK consumers are becoming less concerned about their data privacy, according to new research by the UK Data & Marketing Association (DMA), Global Data & Marketing Alliance (GDMA), and customer intelligence specialists Acxiom.
Consumers are increasingly comfortable with data sharing, especially if there is a clear benefit of doing so, according to a new study.
Survey of over 500 marketers reveals the failure of UK businesses to adapt to the new privacy-first internet.
YouGov’s Hamish Brocklebank chats with NDA about the market research firm’s ‘Safe’ product and how it can transform the data landscape.
Kapil Sampanthan, Business Development Director – TGI at Kantar Media discusses the new data dawn and how marketers should proceed.
Permutive has evolved from a publisher-only DMP to an Audience Platform that enables premium advertisers and publishers to plan, build and activate cohorts.
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