According to new research, brands that incorporate gamification into their customer engagement strategies see a 47 per cent rise in engagement, a 22 per cent rise in brand loyalty and a 15 per cent rise in brand awareness.
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
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