Balancing the conflict between privacy and personalisation
By Anne-Claire Bellec, CMO, Kameleoon Brands currently face a conflict when it comes to customer data and how they use
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GDPR
Two years later, how have businesses responded to GDPR?
By Jeff Nicholson, Global Head of CRM, Pegasystems The EU’s General Data Protection Regulation (GDPR), which was introduced in May
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The NDA Roundtable: Publishing’s future in a post-cookie world
The European Union’s General Data Protection Regulation has been around for less than two years but already it is having
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Purpose, trust and transparency will save online media
Has the industry left it too late to regulate itself – or will the new laws and regulations being introduced
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What does 2020 hold for adtech?
By Gavin Stirrat, VP Europe, Partner Services at OpenX We’re fast approaching not just the end of a year, but
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Alex Rahaman: Creativity and context will win in a post-GDPR world
Alex Rahaman, CEO of NEXD, and NDA’s monthly columnist, is an adtech pioneer. He founded the first mobile DSP, StrikeAd,
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Rowly Bourne:What good could look like under the GDPR
Rowly Bourne the founder of Rezonence, is NDA’s latest monthly columnist. In my last article, I spoke about the unwanted similarities
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Online ad industry must step up the pace to ward off regulatory threats
By Konrad Shek, Strategic Policy Advisor, The Advertising Association Online advertising has been a stellar growth story in the UK
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MediaLad’s Week in Digital Media: The ICO vice tightens
Who’s MediaLad? In digital media, everyone pretends they know who he, or she, is. We do. Or do we? What we
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NDA Viewpoints: Has GDPR had any positive impact?
Tomorrow is the one-year anniversary of GDPR. The European regulation that struck fear into the hearts of everyone in the
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