If the publicly-traded independent ad tech sector, currently slightly under $100bn, is to reach a valuation of $500bn in the next five years, good things need to happen, writes Tom Jenen of Brand Metrics…
Marketing transformation consultancy ControlVExposed (CvE)has published its latest report – Why every brand should develop a ‘Growth Marketing’ mindset – exploring the much-misunderstood topic of growth marketing.
Business spending levels are set to grow in the UK, with survey participants predicting that B2B spend will grow at an average of 1.4% in the second quarter
UK advertising budgets saw a
Lockdown measures and mandatory school
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
Please send all editorial enquiries to: editorial@newdigitalage.co.uk
For partnership enquiries please email us at: partnerships@bluestripegroup.co.uk
Built by Jigowatt – Web Design Peterborough
