A groundbreaking 3D digital out-of-home (DOOH) campaign for Maybelline’s Falsies Surreal Extensions Mascara has made its debut on Europe’s largest screen, in Ukraine’s capital Kyiv…
Wavemaker UK, Smart Media Technologies, Kinetic and Ocean Outdoor have collaborated to create the world’s largest AR powered virtual slot machine for William Hill Vegas…
Alys Donnelly is Head of Programmatic at Kinetic. She currently leads the programmatic business and commercial operations at the WPP-owned agency, having previously held roles at WPP’s Xaxis and GroupM, as well as at Google. We asked who her digital hero is.
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