Technology
Qmee hires Cadi Jones to drive programmatic market research business
Research technology company Qmee has announced the appointment of Cadi Jones as its Chief Commercial Officer.
Michael Feeley
4 April 2022
market research
General
Demand for smartphones and 5G to fuel 4.5% annual growth in telecoms adspend
Telecoms advertising will grow at an average rate of 4.5% a year to 2023, following an 8.7% decline in 2020, according to Zenith.
Michael Feeley
22 March 2021
Social Media
Over half of influencers believe ethnicity impacts their pricing, finds report
57% of influencers believe their ethnicity impacts the fees they can charge, a new report has found.
Michael Feeley
3 March 2021
Retail
NDA Staff
12 February 2021
Retail
Global beauty sector turns to digital to combat pandemic’s impact on growth
Decreased consumer demand for cosmetics
NDA Staff
9 February 2021
Mobile
The shift in market research and the role of mobile optimisation in driving a tech-first approach
By Diana Trifu, Senior Manager,
Justin Pearse
8 February 2021
Retail
NDA Staff
5 February 2021
Technology
41% of advertisers believe ‘lack of understanding’ is key barrier to Connected TV adoption
Despite digital video ad spend
NDA Staff
29 January 2021
Retail
Apple, Amazon and Microsoft top Interbrand’s 2020 Best Global Brands Report
Technology companies dominate the top
NDA Staff
21 January 2021
Technology
Private sector expects to lose control of AI governance within five years
A lack of accountability within
NDA Staff
20 January 2021
Strategy
Interviewing the Interviewers: Katie McQuater
In NDA’s Interviewing the Interviewers series, we
Justin Pearse
15 April 2019
