Black Friday puts a lot of strain on to media planners and buyers, which can lead to costly errors. NDA partnered with Grasp to explore the human error problem and share solutions for how these mistakes can be avoided.
In a new report, NDA and Grasp explore how the industry can prevent media buying errors from occurring. The ‘Eliminating human error’ report offers expert insights and solutions for media buyers everywhere…
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
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