Technology
Media transformation isn’t really about the media or transformation
A guide to effective digital transformation
Justin Pearse
12 June 2020
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A guide to effective digital transformation
James Harris is Global Chief
One of the challenges for teams in the digital space is keeping up with the pace of change. While traditional media has largely had the same buying model for the last 20 years plus, digital just doesn’t stay still. The changes have impacted every area of media, from consumer behaviour online and the tools we use, to the data we can see or the ethics on how we use it.
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
Please send all editorial enquiries to: editorial@newdigitalage.co.uk
For partnership enquiries please email us at: partnerships@bluestripegroup.co.uk
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