Publishing
CairoRCS delivers cookieless targeting with Permutive
Working with Permutive, the CairoRCS Media data platform is able to monetise 100% of its audience.
Tyrone Stewart
16 May 2023
Permutive
Programmatic
Xandr and Permutive form first-party data partnership
Microsoft’s Xandr has formed a partnership with Permutive to provide marketers with access to standardised publisher first-party data.
Tyrone Stewart
8 February 2023
Agencies
OpenX and Permutive partner to make audiences more accessible in cookieless world
The partnership will deliver addressable advertising inventory to buyers, while enabling publishers to maintain control of and monetise their first-party data.
Tyrone Stewart
3 November 2022
Advertising
Permutive teams up with PubMatic to unlock the power of first-party data
Permutive has entered into a partnership with PubMatic to make first-party publisher data more accessible to advertisers and monetisable for publishers.
Tyrone Stewart
6 October 2022
Programmatic
Permutive evolves from DMP to Audience Platform
Permutive has evolved from a publisher-only DMP to an Audience Platform that enables premium advertisers and publishers to plan, build and activate cohorts.
Andy Oakes
21 July 2021
Practice Makes Unperfect
Justin Pearse
9 March 2021
Practice Makes Unperfect
The one thing that has to change in 2021… is leadership
We’re led from the day we’re born and when I reflect on the leaders who shaped me, they aren’t what society defines leaders to be.
Justin Pearse
12 January 2021
Practice Makes Unperfect
Now is the time to start thinking about long-term user privacy
The advertising industry is changing
Justin Pearse
4 December 2020
Publishing
Justin Pearse
14 November 2019
Publishing
The Permutive Publishing Roundtable: Thriving in the post-cookie age
In the fallout surrounding the
Justin Pearse
6 September 2019
