
Sophie Strong: The value exchange of social commerce
Social commerce has the potential to play an important part for brands. From scalable audiences and evolved offerings, it is a space which offers brands lots of untapped potential.
Social commerce has the potential to play an important part for brands. From scalable audiences and evolved offerings, it is a space which offers brands lots of untapped potential.
Even before the Covid-19 pandemic forced businesses to accelerate their digital transformation plans, the impacts of GDPR regulations and the looming demise of third-party cookies had many organisations re-evaluating how they collect, store and leverage customer data.
Perhaps the most obvious effect
Diversity matters. And it matters
Ahead of our Dragon’s Den-style Innovation
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
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The New Digital Age newsletter brings you the best from NDA – a publication for the digital industry written by those in the digital industry (part of the Bluestripe Group of companies).