Are we falling into the media-bubble trap of assuming everyone else thinks and acts as we do, and that audience demographics are static cohorts that don’t evolve over time? Gregor Chalmers of The Kite Factory explores the issue for New Digital Age…
By Saad Al-Saraf, CEO, Mediareach
What digital brainstorming techniques will work back in the office?
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
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