Wayne Blodwell: Common mistakes advertisers make on their in-housing journey
Wayne Blodwell, Founder and CEO, The Programmatic Advisory, is one the most knowledgeable and influential figures in the programmatic industry
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programmatic advertising
NDA Viewpoints: Why media planning needs programmatic expertise
By Rob Webster, Founder, Canton Marketing Solutions As has been widely discussed, over half of all media bought now is digital
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Programmatic Stars: Andrew Hayward-Wright, Head of Programmatic Solutions, Guardian News & Media
Programmatic Stars has been launched by New Digital Age to celebrate the pioneers, trailblazers and innovators holding the role of
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NDA Viewpoints: The tech shaping the future of programmatic
New Digital Age is running a series of articles looking at the future of programmatic advertising. With regulation reshaping the
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NDA Viewpoints: How AI is reshaping programmatic advertising
New Digital Age is running a series of articles looking at the future of programmatic advertising. With regulation reshaping the
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Programmatic Stars: James Marriott, Head of Programmatic Media, Expedia
Programmatic Stars has been launched by New Digital Age to celebrate the pioneers, trailblazers and innovators holding the role of
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