The UK’s digital ad market attracted £13.8 billion of spend in the first six months of 2023, according to IAB UK and PwC’s half-year Digital Adspend update…
Technology provider Lumen Research has released a report from PwC which reviews the Lumen Attention Measurement Platform (LAMP) – making it the first attention technology product to be assessed by PwC…
UK digital ad spend grew by the biggest margin in 15 years, with expenditure increasing by 41% year-on-year to £23.5 billion in 2021.
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