UK retail marketers are risking customer frustration and reduced profitability by wasting ad budgets on low stock items, according to new research by product performance management (PPM) platform ROI Hunter…
Research from ROI Hunter has found that the average large retailer is wasting a worrying £19,000 a month on ineffective digital marketing…
Data silos between commercial and marketing teams are leading to missed opportunities for retailers according to research by product performance management (PPM) platform ROI Hunter…
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