Over three quarters (78%) of Brits are interested in following, listening, or watching the World Cup this year, according to new research by global advertising technology company, The Trade Desk.
New Digital Age meets The Trade Desk’s newly appointed Vice President of HR, EMEA, Clare Dyer…
The Ozone Project has joined forces with The Trade Desk to provide advertisers with access to Ozone’s UK audience of 45 million consumers.
Phil Duffield, UK VP at The Trade Desk, shares the marketing trends we can expect to see around identity, retail data, and digital out-of-home in 2022.
Walmart has unveiled its plans to launch a demand-side platform that helps marketers and advertisers to leverage the retailer’s data.
Phil Duffield, VP, UK at The Trade Desk, discusses the cookieless world, Unified ID 2.0, and his first six months in the job
More than three in four Brits (76%) don’t feel like they have enough control over how their online data is used, according to new research from The Trade Desk.
The most important developments in the market in the last month.
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
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