Practice Makes Unperfect
Can consumer privacy and digital advertising co-exist?
These articles have been written
Justin Pearse
11 January 2021
third party cookies
Programmatic
The future of programmatic is still being written, but it’s going to have to come soon
Under different circumstances, the impending withdrawal of third-party cookies from Google platforms might have been the major topic of marketing conversation in 2020.
Eleanor Oakes
17 December 2020
Programmatic
Is the solution to advertising ID tracking staring us in the face?
Partner Content By Tanya Field,
Justin Pearse
16 December 2020
Practice Makes Unperfect
The NDA Podcast: Elena Turtureanu, Senior Compliance Counsel, Global Data Protection and Privacy, Adform on privacy and 1st party identifiers
Elena Turtureanu, Privacy Counsel and Director at Adform, discusses privacy and 1st party identifiers, and how consumer privacy is going to be impacted in a world without 3rd party cookies.
Eleanor Oakes
15 December 2020
Practice Makes Unperfect
Now is the time to start thinking about long-term user privacy
The advertising industry is changing
Justin Pearse
4 December 2020
Programmatic
Cookie culling can restore much-needed proximity of advertisers and publishers
By Shane Shevlin, SVP for
Justin Pearse
23 July 2020
Strategy
Does the future of online advertising lie in “little walled gardens”?
Brands such as Coca-Cola could today evolve to become the walled gardens of tomorrow, with the ability to exchange or even sell consumer data.
Cat Turner
29 June 2020
Programmatic
Justin Pearse
18 February 2020
Programmatic
Justin Pearse
22 January 2020
Programmatic
2020 Visions: Measurement, the digitalisation of TV and quality metrics in media
As we head into what
Justin Pearse
17 December 2019
Programmatic
Alex Rahaman: Creativity and context will win in a post-GDPR world
Alex Rahaman, CEO of NEXD,
Justin Pearse
26 November 2019
Technology
Behind The Curtain: The Adtech Truth – is a Game-of-Thrones-esque bloodbath in adtech coming?
Behind the Curtain is a
Justin Pearse
4 June 2019
