NDA spoke to James Trott, Senior Director of Addressable Media Operations at The Coca-Cola Company, ahead of his appearance at Foresight on 12 September 2024.
A new study released by
The Dentsu Superpowers Index draws on 14,000 individual interviews to create picture of the global B2B buying landscape, and the behaviours displayed.
LinkedIn has introduced Sponsored Newsletters
Warner Bros. Discovery has launched a first-party data platform aimed at enhancing advertisers’ ability to target their campaigns.
TikTok will release a series of exclusive Paris 2024 Paralympics content on TikTok Live.
Henrik Hansen, Business Development Manager, EDO for Samsung Electronics Europe, talks to NDA about the advertising opportunity presented by EV chargers.
More than three quarters of transformation projects in sales and marketing are not successfully completed and three quarters, an Emergn survey has revealed.
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