Interviews, insight & analysis on digital media & marketing

Agencies

News, views and opinions from the agency community.

The NDA Podcast: MiQ and Goodstuff on evolving programmatic strategies alongside consumers & delivering for Dr. Squatch

In the latest episode of the NDA podcast, Retail Media Age Editor Rebecca Sentance sits down with Meredith O'Brien, Group Agency Director at MiQ, and Paul McGee, Head of Video at Goodstuff, to unpack exactly how programmatic advertising can meet the challenges posed by rapidly-shifting consumer behaviour.

Advertising, Agencies, CTV, Programmatic

Agency news: Uncommon Creative Studio, Mediaplus UK, JOAN London and more

Hiscox launches TV version of […]

How AI is collapsing the gap between insight and action

For years, marketers have been trying to solve a problem that never fully goes away: how to balance speed with rigour. On one side, deterministic identity approaches offer precision, accountability and measurement clarity, but struggle to keep up with the scale of fragmented, fast-moving audiences.

Modern brands want specialists, not bloated agency structures

Agency News: Beyond, Brands at Work, Impression and more

Agency News: WPP, Verde Digital, Africa Creative and more

Q&A: Robin Richmond of 8 Million Stories on the shifting role of Search

What leading an agency in Dubai has taught me about navigating uncertainty

NDA Contributor 6 May 2026

Agency News: Grey London, MediaZoo Group, No Brainer and more

Michael Feeley 1 May 2026

Q&A: Ali Hussain of tmp on new research exposing chaos in B2B marketing

Michael Feeley 28 April 2026

Agency news: Barn Door Studios, Bountiful Cow, VCCP and more

Michael Feeley 24 April 2026

MiQ’s Indie Circle roundtable – part two: how are indie agencies embracing AI?

Michael Feeley 20 April 2026

Talent Tracker graphic.

Talent Tracker: Patagonia, Grey London, Little Dot Studios, Creatorville and more

Rebecca Sentance 17 April 2026

Agency news: AMS Media Group, Scoop, Mongoose and more

Michael Feeley 17 April 2026

Former agency CEO co-founds Committed Citizens consultancy to remove organisational blocks for marketers

Michael Feeley 16 April 2026

NDA in partnership with MiQ roundtable: How indie agencies are rethinking AI, agility and advantage

Justin Pearse 13 April 2026

Agency News: Verde Digital, YOU Agency, Pulse Advertising, Scoop and more

Rebecca Sentance 10 April 2026