Interviews, insight & analysis on digital media & marketing


Social Media

Are we obsessed with Likes and followers?

The pervasiveness of social media across all ages has influenced our modern behaviours and in a world dominated by digital culture, people are currently developing social media habits that can simultaneously benefit and harm their mental health.


Celebrating women in programmatic: Ashleigh Footit, The Independent

The Women In Programmatic Network was set up to represent women in the programmatic industry. To celebrate its work and its members, NDA is running a series of interviews with its members. Next up is Ashleigh Footit, Senior Programmatic Manager at The Independent.


iOS 15 – Staying on your customer’s list

Another month, another update from Apple allowing consumers to take greater control over their data. But, this time, there’s a significant change that will impact marketers