People, news and views from and about the ecommerce industry.
The advertising industry is used to changes in regulation, so perhaps the recent announcement made by the UK Government, aiming at a complete online ban on High in Fat, Salt and Sugar (HFSS) product advertising is no game changer. In practice, these changes will prevent fast food and sugary drinks from being promoted online or at any time before 9pm on TV from the end of 2022.
In China, ecommerce is expected to make up 50% of all retail sales. What is driving this growth?
How should retail and entertainment businesses best use digital media and tracking to take advantage of the opening up of the market get that all important boost in numbers?
FMCG brands should learn from their creative and often lateral approach, starting with their laser-like focus on consumers.
Ecommerce has exploded in growth over the course of the pandemic after several years of steady growth within the space, as people were forced to spend more time buying goods online with the majority of physical stores shut for much of the past year or so.
2020 was certainly one for the history books, but what will the rest of 2021 look like for the world of CX?
The pandemic has forced the alcohol brand experience to move online according to research from Zenith
As new behaviors evolve and new methods of acquisition emerge, our new guide, takes you through four key trends we see continuing into 2021 and beyond.
