Interviews, insight & analysis on digital media & marketing

Retail

People, news and views from and about the ecommerce industry.

Retail

The rebirth of local marketing

Control vs Exposed (CvE), Just Eat, Boots, RoC Skincare International, A-Plan Insurance, and Made.com discuss how brands can best use local marketing to better engage with consumers.

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Retail

Break the border: cross-border ecommerce flourishes

Crises like Covid cause countries and their people to look in rather than out, as you might expect as this all comes down to the health of each and everyone else. But this inward thinking can extend to all areas of life and business, with the result that opportunities available now and after the crisis can be missed.

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Retail

Humans vs. AI – can you tell the difference?

As consumers quickly adapt to getting help from their personal assistants, it is leading to a shift in consumer behaviour. Recent research found that nearly a third (30%) of consumers that own smart devices use them to shop and order from.

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