Interviews, insight & analysis on digital media & marketing

Retail

People, news and views from and about the ecommerce industry.

Why you should invest in retail media in 2023

The value of the global retail media market has reached an all-time high, writes Jean-Vincent Chardon, International Sales Director at mediarithmics…

Retail

How to grow more business on online marketplaces

With brands and retailers paying up to 30% margin for selling on marketplaces, they cannot afford any mistakes in how they present, promote and fulfil their products, says James Barlow, Regional Director UK&I at Akeneo…

Retail

The NDA Roundtable: Metro Bank, The FT, Betsson Group, CvE, THG & Ribble Cycles on aligning marketing and tech

Chaired by NDA’s editor Justin Pearse, the roundtable featured Matthew Lawson, Chief Digital Officer at Ribble Cycles; Peter Barr Watson, Chief Technical Officer and Director of Digital at The Spectator; Rob Webster, VP of Strategy at CvE;  Ulrich Gilot, Head of Media for Global Marketing at Betsson Group; Jim Meadows, Director of Influencer, Media and Partnerships at THG; Katrina Broster, Marketing Performance and Technology Director at the Financial Times; and Cat Daniel, Growth Marketing Director at Monzo Bank.

Retail

How can online retailers bridge the ‘Retail Trust Gap’?

The current models employed by the ecommerce industry have been reliant on a captive audience willing to be enticed by advertisement into impulse purchases and on the pervasive use and collection of customer data.