New analysis from commerce integration platform Patchworks shows that December ecommerce activity is becoming increasingly front-loaded, with peak demand arriving earlier in the month and remaining active even on traditionally quieter days…
New Digital Age recently spoke with Katrina Smart, VP Digital Commerce at Mars United Commerce. Smart believes that the marketing industry needs to turn its back on ROAS (Return On Ad Spend) as the key metric of success, particularly in light of the growth of retail media…
The advanced capabilities of AI search, such as ultra-personalised product recommendations, have the potential to drive ecommerce conversion rates even further, argues Craig Smith of Scayle…
Intent-led commerce is the solution to the biggest challenge of all: securing and retaining customers’ spend and loyalty. Retailers now begun to shift their strategic focus away from prioritising traffic, footfall and ever more product choice to understanding their customers’ intent – in other words, their ‘mission’
Ecomtent, a generative AI startup focused on helping sellers and retailers optimise for AI-powered search, has secured $1.4 million in funding…
Lewis Sellers, Managing Director, Web & eCommerce Division at IDHL identifiies key trends in retailers’ ecommerce strategies for 2025…
Precis, the full-service digital marketing agency, has acquired Katté & Co, the full funnel paid media specialist for ecommerce brands…
Millennials and Gen Z shoppers are expected to be the highest returning demographics when it comes to sending back fashion purchases bought on Black Friday this year, according to the latest research by True Fit, the leading AI-driven platform that decodes size and fit for shoppers and fashion retailers…
Jess O’Dwyer, Pocketalk General Manager Europe, explains why overcoming language barriers is so important for attracting and retaining quality workers…
Open Banking allows consumers to securely share their financial data – with their explicit consent – with trusted third-party providers. This technology is emerging as a game-changer for the ecommerce industry, enhancing the payment experience for consumers while offering the potential to drive improved business results for ecommerce companies.
Fashion brand Princess Poll is seeing a 66% increase in online sales from Petite size fashion shoppers (and a 61% increase from Tall size shoppers) thanks to a personalised home page category menu that targets people with an affinity for those clothing sizes….
Craig Smith, UK Country Manager at ecommerce technology company SCAYLE explains why free returns are no longer financially or environmentally viable for ecommerce brands…