Fractional Archives - New Digital Age

Strategy

Is the future of the CMO fractional?

Fractional CMOs (who “plug-in” as strategic leads when needed, without being tethered to a company full-time) should be the default strategic model for startups, says Roei Samuel, CEO of Connectd…

What the Frac? Why you need C-level fractional talent

If a company needs senior-level marketing (or other CXO-level) support today, but isn’t ready to pull the trigger on a full-time investment, buying a fraction of an experienced professional’s time is a useful road to go down

Interviews, insight & analysis on digital media & marketing

Fractional

Is the future of the CMO fractional?

What the Frac? Why you need C-level fractional talent

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