Interviews, insight & analysis on digital media & marketing

M&C Saatchi Performance


NDA meets James Shepherd of M&C Saatchi Performance

New Digital Age recently chatted with James Shepherd, Managing Director, EMEA, at M&C Saatchi Performance to discuss the evolution of the agency in the post-pandemic era, the emergence of new digital channels for marketers, and his favourite parts of his job… 

Partner Content

The silver lining of a cookie-shaped cloud

When it comes to cookies, the marketing world seems to be split into two camps. Those marketers who are confident they can navigate the future, and those who are unequipped to deal with the change.