Jonny Walsh is Head of Investment and Activation, Havas Lynx Media. Prior to this, he held the position of Head of Paid Media. Before joining Havas Lynx Group, Jonathan worked at MEC for eight years, starting his. career as a PPC Search Assistant at MediaVest Manchester Ltd in 2006.
Through Bluestripe Events, businesses are able to benefit from the creation of bespoke events catering to the advertising and media industry.
New Digital Age wants to gather your thoughts on podcasts to help us better plan future content, and inspire you to be a part of our podcast journey.
The ‘Demand more from your data: Using AI to drive ROI’ panel explored how brands and agencies can unlock the full value of their data by utilising AI.
The Australian View is an interview series with Australians working in the UK’s digital media and marketing industry, celebrating the people from Oz helping drive our industry to even higher levels of innovation and creativity. Next up is Giorgia Tavella, Senior DSP Sales – Agency Partner at Yahoo…
The emergence of new regulations and shifts in consumer behaviour are shaping a dynamic and complex advertising landscape. At the heart of this evolution lies brand consideration, a crucial step in the consumer journey.
Working in digital marketing, I’ve observed the rise of Connected TV (CTV) with a keen interest. The explosion of content platforms and the corresponding decline in linear TV viewing, the rise of new data providers and ID solutions, and the creative innovations have been fascinating to watch. However, recently, while at home with my young son, I observed another change that, although obvious, had gone largely unnoticed.
CMO Confidential: Adtech profiles CMOs at leading adtech companies to discover what the CMO role means to them, why it’s needed and what industry trends they are harnessing to drive success. Next up is Lori Goode, CMO, Index Exchange.
As a Londoner living in Edinburgh, I have broadly spent half of my professional career in each capital city and still regularly travel between the two for both business and pleasure. So, I feel relatively uniquely placed to discuss the nuances of the advertising and media landscape between the two cities.
NDA sat down with Ira Xhelili, Senior Sales Directorm Comscore to discuss the evolution of cross-platform media measurement.
Lindsay Wiles is Head of Advertising, EMEA, at Wurl. She is a veteran of the advertising technology space, having previously held roles at Yahoo and GroupM.
In response to recent controversy, NDA’s Deputy Editor Tyrone Stewart discusses the industry’s “manel” problem.