Interviews, insight & analysis on digital media & marketing

ITV

Publishing

ITV announces ‘Media For Equity’ investment in Joe Wicks’ The Body Coach App

ITV has announced a new investment in health and fitness app The Body Coach, created by Joe Wicks. As part of ITV AdVentures Invest, its Media for Equity investment fund, ITV has agreed to invest up to £3m in return for advertising inventory across ITV’s channels and ITVX, building on its diverse Media for Equity portfolio of digital and direct-to-consumer businesses…

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Michael Feeley 5 January 2026

CTV

ITV’s Planet V hits £1 billion in bookings

Planet V, ITV’s proprietary, self-service addressable advertising platform, has hit £1 billion in bookings since its launch…

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Michael Feeley 6 June 2024

CTV

BBC buys out ITV stake in Britbox joint venture for £255m

ITV has agreed to sell its 50% stake in Britbox International to BBC Studios for £255 million.

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Tyrone Stewart 1 March 2024

CTV

Digital Leaders of Tomorrow podcast: Olivia Maslak, ITV

In the season two launch of the Digital Leaders of Tomorrow podcast, ITV’s Olivia Maslak discusses her journey to the data department at one of the UK’s biggest broadcasters, the part her upbringing played in that journey, and her role in the launch of ITVX.

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Tyrone Stewart 2 November 2023

Social Media

ITV brings its biggest shows to Snapchat

The content partnership will bring clips from the 2022 FIFA World Cup, Love Island, and I’m a Celebrity… Get Me Out of Here! to Snapchat Discover.

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Tyrone Stewart 14 June 2022

Publishing

Rewarding the industry’s heroes: Lara Izlan, Director of Data Strategy, ITV

With the NDA Heroes Awards fast approaching, New Digital Age is running a series of interviews with the highly respected names on the judging panel. First up is Lara Izlan, Director of Data Strategy, ITV.

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Tyrone Stewart 29 March 2022

Advertising

ITV to launch integrated AVOD/SVOD platform

ITVX will enable viewers to watch content for free with advertising, or pay a subscription to watch ad-free.

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Tyrone Stewart 3 March 2022

Programmatic

Programmatic Predictions: Lara Izlan, Director, Advertising Data & Analytics, ITV

For NDA’s Programmatic Month, we’re

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Justin Pearse 17 December 2020

Programmatic

Editor’s view: ITV’s programmatic move, Havas gets conscious and digital ad confidence on the up

Each week, NDA Editor Justin

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Justin Pearse 9 October 2020

Technology

My Digital Hero: Jana Eisenstein, former President, Mirriad

Jana Eisenstein is President, Mirriad. Rhys McLachlan, Director of Advanced Advertising at ITV. picked Jana as his digital hero, now she passes on the honour by choosing hers.

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Justin Pearse 10 September 2020