Digital agency Dept has named Andrew Dimitriou as its Global Chief Client & Growth Officer. He becomes a member of the business’ executive team, as well as becoming a partner.
Reporting to Global CEO Dimi Albers, Dimitriou will oversee the agency’s global growth, marketing, and client service teams, focusing on delivering customer experiences, campaigns, and solutions around the next era of AI transformation.
“Coming from a creative agency, I’m impressed by Dept’s ability to build long-term partnerships that unlock growth for some of the world’s most ambitious brands, like eBay, Google, and Netflix,” said Dimitriou. “Our conversations have shown me the incredible potential of integrating tech and marketing, putting Dept at the forefront of using data and AI in new, groundbreaking ways. This is where the industry’s future is headed, and Dept is leading the charge. I’m thrilled to contribute to this exciting growth journey.”
Dimitriou boasts more than 25 years of experience, working across industries including FMCG, healthcare, and technology in North America, Latin America, Asia, and Europe. Most recently, he was EMEA CEO at VMLY&R, leading a network of 4,500 for seven years and being nominated as Campaign Agency Leader of the Year for three years running (2021, 2022, and 2023). Prior to that, he spent around eight years at WPP, first as Global Managing Director and then as Global Client Leader.
“Andrew is a truly global leader, and he brings a deep understanding of the broadness of our services and a breadth of experience in delivering those services to clients at a global scale,” said Albers. “On top of that, he is a charismatic, empathetic human who wants to build a culture of creativity and innovation, which is exactly what we’re all about here. I am super excited to get to work together.”
B-Corp-certified Dept – home to agencies and studios including Basic, DogStudio, Hello Monday, and Studio Dumbar – has welcomed seven agencies in the last two years, while growing its revenue by over 200%. Interestingly, 50% of its more than €500 million revenue has been driven by AI.
