Interviews, insight & analysis on digital media & marketing

Digital Leaders of Tomorrow: Babajide Sotande-Peters, team x (Omnicom)

NDA’s Digital Leaders of Tomorrow podcast, hosted by Tyrone Stewart, is aimed at elevating the voices of the next generation of the digital advertising, marketing, and media industry.

Discussing their time in industry – and their time outside of it – every talking point is on the table.

In episode five of season three, Babajide Sotande-Peters, Senior Manager, Global Programmatic Innovation at team x (Omnicom) discusses working for an agency dedicated to one of the world’s largest automotive brands, his stint as an analyst in the US (and how this time fuelled an interest in fashion), growing up in a highly-ambitious household, the differing life journeys people go on to reach similar destinations, an ambition to one day create sports-related content, and more.