Interviews, insight & analysis on digital media & marketing

Covid-19

Covid-19

Marketers on the world reopening

As the world reopens today, we spoke to marketers about what they expect to see from brands during this next phase. From a well thought out media plan, to a safe and engaging customer experience, there is ample opportunity in the next chapter of the story.

Covid-19

Making Memories in a post lockdown world

It becomes ever more vital that our brand communications must do so much more than just convey a message, they need to create an experience with contextual associations that grounds the brand in the story of people’s lives. We need to ensure that we are incredibly clear, not just on who is seeing our message, but how they are receiving it.