News, views and opinion from the adtech and martech industries.
Playground xyz has partnered with Publicis Groupe in APAC to implement attention measurement and optimisation solutions across Publicis Groupe APAC clients’ digital ad campaigns…
Playground xyz has partnered with Publicis Groupe in APAC to implement attention measurement and optimisation solutions across Publicis Groupe APAC clients’ digital ad campaigns…
With smart cities promising to deliver the modern utopian dream, architects need to address the tangible challenges of the technology involved. There are a number of key areas that need exploring as architects, city planners, and government officials plan the next phases of smart city evolution.
The lab will support the development of Manchester and the surrounding region into a Northern digital powerhouse.
The continual growth of CTV will add fuel to the flames of YouTube and streaming services, writes Rob Blake of Channel Factory…
When designing public services, we know that every demographic needs to be considered – there is no ‘one size fits all’, and it’s vital to make sure the needs of some of the most vulnerable don’t go unnoticed.
Bloomberg Media, the global business and financial information and news provider, has unveiled a partnership with UK artificial intelligence (AI) start-up, Papercup, to localise hundreds of hours of video content through AI dubbing on YouTube for Spanish-speaking audiences in Latin America and the US…
Lumen Research is to merge with Avocet, with the two combining to become Lumen. This formalises a long-standing partnership between the two companies, bringing together Lumen’s industry-leading eye tracking panel and Avocet’s scaled advertising technology…
With NDA’s latest Trinity Lunch event just days away, we sat down with some of the event’s sponsors to ask why they have agreed to get involved, and what their thoughts are on the current state of the industry. Here, NDA speaks to Chris Childs, UK MD, Hawk Platform…
Ahead of the Trinity Lunch, Zefr’s SVP EMEA, Emma Lacey, shares why the company is sponsoring the event, and her thoughts on the current state of the industry.
Partnership management platform impact.com has announced the further expansion of its business operations in Europe, with the opening of new offices in Milan, Italy, and Paris, France. impact.com is now represented in 20 locations worldwide, including seven in Europe…
The need to stem data wastage and improve media efficiencies is quickly becoming urgent as budgets are shrinking again, according to research from Treasure Data…
Technological innovation must reflect the needs of a diverse range of communities, writes Phil Benson, Co-Founder & North and Midlands lead at UKBlackTech…
The Virgin Media O2 Business survey of 1,000 UK decision makers from medium-sized businesses found that 65% of them believe technology is the biggest driver of growth.
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
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