Dan Hartveld, CTO at Red Ant, looks at how ChatGPT can help retailers to deliver better experiences for customers.
A Sitecore survey found that 72% of marketers are prioritising AI spend, but tech stacks and internal skills make it challenging.
Microsoft is committed to
empowering everyone to thrive in this new era of search, writes Kya Sainsbury-Carter, Corporate Vice President of Microsoft Advertising…
A global Twilio survey of 500 business leaders, and 3,001 consumers, found that 92% of businesses are now using AI-driven personalisation to drive business growth.
The latest evolution of AI is creating significant disruption to the way brands and their content are found online, writes Adrien Menard, CEO and Co-Founder, Botify…
Personalisation is both the biggest driver and the biggest challenge for retailers today, according to research from Red Ant.
Are marketers really in danger of being usurped by our robot overlords? Alistair Dent of Profusion discusses the issue for NDA…
Humanitarian association, Red Cross, has teamed up with advertising agency, Ogilvy Paris, in a fight against fake images generated by artificial intelligence.
Inspired Thinking Group (ITG) has partnered with Peace One Day to promote the capabilities of artificial intelligence through the AI to Peace programme, aimed at building a more peaceful and sustainable world…
Matt Nash, UK Managing Director at Scibids, explores the impact AI technology can have on digital marketing.
Scibids’ survey of 252 UK senior brand marketers found that 87% of marketers view AI as an important part of their 2023 marketing strategy.
What does Generative AI mean for the career prospects of marketers? Thomas Peham of Storyblok examines the issues involved…