Interviews, insight & analysis on digital media & marketing

cannes lions

Advertising

Cannes Lions 2024: What you missed

Industry experts share their thoughts on the back of the 2024 Cannes Lions International Festival of Creativity, providing a glimpse into some of the event’s big talking points and their takeaways from the latest edition of the festival.

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Publishing

Why in-game advertising is worthy of more attention

During this year’s Cannes Lions Festival, NDA, in partnership with in-game advertising platform Anzu and Lumen Research, the global attention technology company, hosted a panel event to discuss the results of an extensive two-year study into the impact of attention on digital advertising and gaming…

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