DoubleVerify has uncovered an advertising fraud scheme that has been attempting to steal over $8 million in ad spend each month.
Nick Reid, SVP and Managing Director EMEA at DoubleVerify, explores the options available to brands in the post-cookie world.
Nick Reid, SVP and Managing Director EMEA at DoubleVerify, explores three trends that brands should be aware of when delivering campaigns this year.
DoubleVerify will use the acquisition to expand its value to advertisers in social video and connected TV.
TikTok has teamed up with digital media measurement company DoubleVerify to measure ad viewability, fraud, and in-geo impressions.