In episode eight of season two, Scibids’ Charlotte Havard discusses her decision to join a start-up during the pandemic, leaving psychology behind for the world of digital advertising and, most importantly, the fact that Bugsy Malone and Guys & Dolls aren’t the same thing!
The tiered MFA categories have been integrated into DV Authentic Brand Suitability for pre-bid avoidance.
A new report from DoubleVerify and IAB Europe, The Power and Potential of CTV in Europe, has revealed that CTV advertising still suffers from a lack of transparency and need for quality verification…
DoubleVerify has launched new tiered brand suitability categories for ‘made for advertising’ sites.
DoubleVerify has been named as the Headline Partner of New Digital Age’s inaugural Trinity Lunch Scotland event…
DoubleVerify will combine its media quality and performance data with Scibids’ AI technology and real-time optimisation algorithms, enabling DV to span the entire media transaction from activation to measurement.
DoubleVerify has expanded its quality solutions with Meta to enable media measurement and help maximize advertiser performance on Facebook and Instagram Reels…
DoubleVerify has launched DV Algorithmic Optimizer, an exclusive measurement and optimization offering with Scibids…
While CTV consumption and quality verification has grown by 252% in the UK year-over-year, bot fraud was up 69% in 2022, according to DoubleVerify research.
The measurement solutions of DoubleVerify (“DV”) (NYSE: DV) are now available to all Netflix advertisers…
New Digital Age (NDA) recently spoke to Nick Reid, DoubleVerify’s SVP and Managing Director EMEA, about the latest trends in the digital advertising and media buying industry and the increasing importance of verification to marketers…
Ad tech firm OpenX and media measurement platform DoubleVerify have both entered into partnerships with Scope3, which aims to help tech companies to lower their carbon footprint.