Interviews, insight & analysis on digital media & marketing

ecommerce

Ecommerce Age

Millennials will return a quarter of all Black Friday fashion purchases

Millennials and Gen Z shoppers are expected to be the highest returning demographics when it comes to sending back fashion purchases bought on Black Friday this year, according to the latest research by True Fit, the leading AI-driven platform that decodes size and fit for shoppers and fashion retailers…

Read More ->
Retail

Retailer endorsement: The key to widespread adoption of Open Banking

Open Banking allows consumers to securely share their financial data – with their explicit consent – with trusted third-party providers. This technology is emerging as a game-changer for the ecommerce industry, enhancing the payment experience for consumers while offering the potential to drive improved business results for ecommerce companies. 

Read More ->