Post-covid consumers are looking for relevance in their engagements with brands, writes Matthew Finn of Astound Commerce…
Custom-fit menswear brand SPOKE London has grown its digital revenues by 6% partnering with Wunderkind, a performance marketing engine that powers personalisation at scale…
Video-sharing platform TikTok – which has over 1bn users worldwide – has launched TikTok Shop, writes by Angharad Salazar Llewellyn of We Are Social…
A majority of UK shoppers would pay more for products carrying better quality product information, new data from Akeneo has revealed…
Irrelevant content and inconsistent cross-channel communications top shoppers’ personalisation peeves, the latest research from insights-led customer engagement platform, MoEngage, has revealed…
If a brand can reduce friction in the shopping experience they make it more likely that a consumer will carry through to a purchase. It’s also true of the latest addition to commerce: social shopping, writes Gavin Stirrat of Adimo…
The retail landscape has seen an 8% increase in revenue year on year (YoY) throughout Q2 of 2022, according to new data from global affiliate marketing platform, Awin…
Brands need to be available to consumers on whichever channel they prefer to shop, writes Alan Chester, VP of Ecommerce at Luzern…
UK consumers were too hot to shop during the recent heatwave, with online revenues and footfall declining, according to the latest data from customer engagement platform, Wunderkind, and shopper traffic analyst, Sensormatic Solutions.
Up-and-coming brands are finding rapid growth in domestic and international markets by ignoring conventional wisdom, writes Sean Coxall, Chairman of 707 International and member of the ESW Advisory Board…
Managed eCommerce platform provider Luzern eCommerce has announced major wins with Panasonic, Nestlé Health Science and Schneider Electric…
With the launch of YouTube Shopping on Shopify, merchants can integrate their online store with one of the world’s biggest entertainment platforms – reaching over 2 billion monthly logged-in users…
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