In this special video podcast, NDA Editor Justin Pearse is joined by OOH experts Lee Cutter, VP, UK & Emerging Markets, Hivestack, and Shanil Chande, Commercial & Partnerships Director, UK & International at Hawk…
Dentsu has released its annual media trends report, The Pace of Progress: dentsu 2024 Media Trends….
Ad Signal, a specialist provider of video content management solutions, has announced a major expansion following record growth, with revenues topping £1m…
Research by The Trade Desk reveals that 63% of British adults are open to ads in exchange for free streaming content with 60% subscribing to up to three streaming services…
Much-loved British brands including Johnnie Walker, Dove and Burberry have outpaced the wider UK trend to grow their worth by a combined $2.3 billion, according to the latest Kantar BrandZ Most Valuable UK Brands 2023 report…
Both advertisers and publishers are beginning to question the cost-effectiveness (and environmental impact) of open marketplace deal (OMP) deals, writes Minica Rodil of Permutive..
What are female leaders doing to amplify their voices? Amelia Putt of Kekst CNC explores the issue for NDA…
Olivia Shaw, Marketing Co-ordinator at Amplience, explores the biggest mistakes commonly made by online retailers.
Caroline Hunter, Marketing Director at Anzu, has spent over a decade working for global media companies and membership organisations, including the IAB and the Drum. Having joined Anzu two years ago, Caroline oversees the global marketing team based out of New York, London and Tel Aviv, together with Anzu’s EVP Marketing & Strategy.
MiQ’s Strategy Director, Pierre de Lannoy and EssenceMediacom’s AV Account Director, Bhavana Pillarisetti discuss the latest challenges of the CTV landscape…
Botify, a leading performance marketing platform for organic search, has unveiled an advancement in calculating returns associated with organic search, known as Return on Organic Search Spend (ROSS)…
Ahead of NDA’s second “legendary” Trinity Lunch to be held in Manchester, we catchup with Olivia Waite, Sales Director, Channel Factory.