
Technology
5 things advertisers need to know about brand safety and suitability in video games
By Jeremy Taylor, VP EMEA,

By Jeremy Taylor, VP EMEA,

By Robel Efrem, CEO &

By Tim Massey, Engineering &

By Dubose Cole, Head of

This month, NDA’s dedicated Gaming

The golden rules for brands in using gaming to engage consumers

The golden rules for brands in using gaming to engage consumers

Audio advertising to billions of mobile games players is one of the best ways of achieving brand safe and efficient outcomes.

Call out to creatives to design positive visions of the future, winning entries to be made into real-life playable mobile ads.

Fashion is an industry known for pushing boundaries, being creative and embracing the new, so its latest collaboration with the gaming industry is natural.