Gaming

Technology

The NDA Interview: Azerion UK Chief Executive Dominic Woolfe

“The perfect fit”, explains Azerion

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NDA Staff 17 November 2020

Technology

It’s official: gaming is good for us.

New research from Oxford University

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Cat Turner 17 November 2020

Technology

LBVR – an untapped revenue opportunity for entertainment brands

By Tim Massey, Engineering &

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Justin Pearse 16 November 2020

Technology

Blended In-game Advertising: What gamers really think

By Natalia Vasilyeva,VP Marketing at

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Andy Oakes 12 November 2020

Technology

The game for advertisers is only just beginning

As part of Gaming Month,

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Cat Turner 12 November 2020

Technology

Has in-game finally reached a “plateau of productivity?”

By NDA monthly columnist Dan

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Justin Pearse 10 November 2020

Technology

How gaming brings us together and why brands need to get onboard

By Dubose Cole, Head of

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Justin Pearse 9 November 2020

Technology

We’re all gamers now – it’s time to tune in to the world’s most popular activity

This month, NDA’s dedicated Gaming

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Cat Turner 4 November 2020

Retail

Nike and Gucci lead the way but what are the golden rules of gaming for brands?

The golden rules for brands in using gaming to engage consumers

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NDA Staff 3 November 2020

Ecommerce Age

Nike and Gucci lead the way but what are the golden rules of gaming for brands?

The golden rules for brands in using gaming to engage consumers

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newdigitaldev 3 November 2020

Mobile

Mobile games key environment for audio advertising

By Ben Williams, CRO, Audiomob

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Justin Pearse 2 November 2020

Mobile

Why managing latency is the key to online gaming

By Gino Dion, Director of

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Justin Pearse 28 September 2020