In the latest episode of the ‘NDA Meets’ podcast, we sit down with Carl White, Co-founder and Group CEO of identity-free targeting specialists Nano Interactive.
Following the success of NDA’s Summer ‘Trinity Lunch’ on Friday 10 June, we caught up with the leaders of businesses sponsoring the event. Here, we meet Alex Hetherton, VP of Sales, UK Agency at Fifty.
NDA sits down with Sage+Archer’s new Commercial Director, Jon Mundy, to discuss what he’ll bring to the location-based digital out-of-home (DOOH) platform, what his plans are for the role, and his thoughts on the DOOH landscape.
Programmatic has existed within the
The mid-funnel is where discovery, education and qualification of a consumer’s needs takes place. It is the juicy middle of the funnel that connects the awareness and conversion sections, and it’s where brands get to spend the most time with their consumers via long-dwell ad formats
Justin Wenczka, Verasity CRO, discusses the role that NFTs are set to play in the “increasingly metaverse world”.
NDA recently hosted the 2022 Predictions Lunch, in association with Xandr, bringing together representatives from the likes of Heineken, Deliveroo, Channel 4, Samsung Ads, Nestlé, Spark Foundry, Starcom, and many more, for an afternoon of good food and conversation.
This International Women’s Day, New Digital Age has been fortunate enough to spend time with an incredible group of female leaders from across the digital advertising space.
Peter Wallace, SVP of Sales, EMEA at JustPremium, discusses the power that contextual advertising offers the ecommerce world.
Frederic Taillier, General Manager, Nordics at impact.com, looks at what makes a successful affiliate marketing strategy.
Peter Szyszko, Founder and CEO of White Bullet, discusses how online piracy can be fought to benefit the industry, consumers, and society.
The format harnesses the established power of moving images and combines it with conversation, to drive maximum engagement.
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
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