Topps, the premier trading card brand of Fanatics Collectibles, has appointed sports PR agency MatchFit to lead on earned storytelling around a huge year of brand growth within the UK…
Jordan Greenaway, Director at PR agency Profile, has warned that the collapse of the London IPO market could create a “death spiral” for the independent PR sector in the capital…
Stephen Marcinuk, Co-founder and Head of Operations at Intelligent Relations, argues that AI is changing our entire approach to PR…
Pride in London has appointed diversity-marketing experts Monumental as its agency of record, leading communications strategy, social media, PR and content management for the next 12 months…
At its latest Marketing the Marketers event, NDA hosted an exclusive panel to discuss how publishers can make an impact in the market by securing the most effective partnerships and playing to their strengths.
Research released by new business agency Ingenuity has revealed that 73% of UK agency leaders consider media coverage to be effective in their business, yet only 28% consider PR crucial for business development…
By David Lawrence, MD at
New Digital Age, published by Bluestripe Group, covers the latest news, insight, opinion and research on all aspects of digital media and marketing. Our aim is to be a new voice for knowledge and inspiration about the companies, technologies and people powering the next wave of disruption in our industry. We’re a subsidiary of Bluestripe Group and will include news and views from our clients, in addition to other content we find interesting and that adds value to the digital media and marketing industry.
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